How To Set Up A Triggered Email Campaign

Go to the “Automations” section on the side menu and select “Manage Triggered Emails" (Fig 1).

Fig 1

The first time you set up an email trigger, you won’t see any listed (Fig 2). 

Fig 2

After clicking the “Create a Trigger” button, you'll get to enter Trigger Details (Fig 3). 

Fig 3

When naming your trigger, it may be helpful to include a date as part of the name so you have a quick reference point for later. You'll also want the name to explain what the trigger does. 

A good example of a Trigger Name would be “Welcome Email Blog Link Clicked 9/13/25".

If you wanted to activate a Trigger when a link was being clicked, you can configure it pretty easily (Fig 4). 

Fig 4

Typically, you can only activate a trigger immediately after something has happened. Sometimes, you can specify how many days after a trigger has occurred to do something. Pinpointe lets you control when the trigger will happen down to the hour. 

If you choose to Trigger the Actions "After" Clicking the Link, you can specify how many hours afterwards you want the action to happen (Fig 5). 

Fig 5

When you're all done, click the Save button.