Sometimes, you'll want to automatically add a subscriber to one or more lists when that subscriber signs up to via an Embedded Signup form. 


Subscription forms are tied to a Database. After your website visitor clicks on the button or link that opens up your Pinpointe embedded subscription form, provides the requisite information and submits the form, their contact information with be downstreamed back to the respective database in your Pinpointe account. 


However, there are scenarios where you would also like to automatically add that new subscriber to one or more default lists but do so without specifically noting that event within the form itself. This can be achieved fairly easily with just a few changes to the Pinpointe-provided HTML code for the embedded form.


When creating or editing an Embedded Signup Form, you'll get to the  Select Lists section (Fig 1). Toggle on the "Show Lists or Databases on Subscribe Form?" to display configuration options.  


Fig 1




Continue creating or editing the form as normal. 


On the Manage Forms page, click HTML to access the page where you can copy the HTML to give to your web developer. 


For more information on creating an Embeddable Signup Form, read this article:



We can add a subscriber to our hidden target list with two small changes to the HTML code.


The list option(s) will each be individually represented in the HTML as a standalone <tr> element, known as a "table row". 


The required HTML changes to make the list hidden and to automatically add the subscriber to the list are:

  • Add 'style="display:none;"' to the <tr> element. This will "hide" the list and prevent it from being shown in the rendered form. 
  • Add the attribute "checked", as shown above, to the <input> element wrapped by the <tr><td> elements.


Should you have questions regarding this process, we encourage you to contact Pinpointe Support.